Mx60

Maximum 60 is a leading design communications firm specializing in solutions formulated for healthcare.

Active since 1999, Maximum 60 has steadily refined its capabilities to offer truly informed brand management and inspired solutions for a broad range of healthcare organizations.

IN THE NEWS – 10TH ANNIVERSARY

IN THE NEWS – 10TH ANNIVERSARY

Spring 2009 marks the tenth anniversary of Maximum 60.

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APO-CLOZAPINE PRODUCT LAUNCH

Clozapine

When Apotex Inc. launched Apo-Clozapine an atypical antipsychotic drug indicated for the management of symptoms in treatment-resistant schizophrenia, they required Maximum 60 to design a physician/pharmacist education tool to ensure them that Apo-Clozapine was bioequivalent to the brand alternative. As well, the campaign introduced the Apo-Clozapine Risk Management Program – a vital monitoring system mandated by Health Canada as a patient monitoring system to ensure the optimal safety of all patients using the drug.